A weekly meal-prep box for hostel students has a real core — but price, not appetite, decides it.

What the panel is telling you

On-campus students with unpredictable schedules are the clear core: they framed the box as “one less thing to think about,” and intent among that segment ran well above the panel average. The appetite for the idea is genuine — the concept isn't the problem.

The resistance is almost entirely about price. At ₹1,200/month, a large minority hesitated; the same people warmed up quickly when a lower entry tier was implied. Skeptics also questioned food quality and flexibility (“what if I skip a week?”), but those were objections to be answered, not dealbreakers.

Sample voices

“If it's reliable and not too pricey, this solves my worst weeknights. I'd start today.” — Student, on-campus

“Sounds good, but ₹1,200 is a lot on a hostel budget. Show me a smaller plan.” — Student, day scholar

“I cook with friends to save money. You'd have to be clearly cheaper or clearly easier.” — Student, off-campus